Push up Bras

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A push-up bra is designed to enhance cleavage and create a lifted, fuller appearance of the bust. It achieves this through padding, often strategically placed at the bottom and/or sides of the cups, which pushes the breasts upwards and inwards

The padding can vary in thickness, providing different levels of lift and shaping. If you are looking for a new push-up bra, we have a wide range to choose from. Choose from our selection of plunge push-up bras, with a wide array of styles, fabrics and colours available. Pick from some of our best brands including Fayreform, Bendon and Pleasure State . For more push-up bra info head over to our blog about the best push up bras for creating the perfect cleavage. 

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A push-up bra is designed to enhance cleavage and create a lifted, fuller appearance of the bust. It achieves this through padding, often strategically placed at the bottom and/or sides of the cups, which pushes the breasts upwards and inwards. The padding can vary in thickness, providing different levels of lift and shaping.

If you are looking for a new push-up bra, we have a wide range to choose from. Choose from our selection of plunge push-up bras, with a wide array of styles, fabrics and colours available. Pick from some of our best brands including Fayreform, Bendon and Pleasure State . For more push-up bra info head over to our blog about the best push up bras for creating the perfect cleavage. 

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How do push up bras work to create cleavage?

Push up bras use specifically placed padding at the bottom and outer sides of the cups. This design pushes the breast tissue upward and toward the center, creating the appearance of fuller volume and a more defined cleavage line.

What is the difference between a push up bra and a padded bra?

While both have foam lining, a padded bra (like a Contour Bra) has a uniform layer of foam to provide a smooth shape and nipple coverage. A push up bra has graduated, uneven padding designed specifically to lift and reposition the bust.

Can you wear a push up bra every day?

Yes, you can. Modern push up bras are designed for comfort with soft fabrics and ergonomic underwires. As long as you have a proper fit, a push up bra can be an everyday staple.

How many cup sizes does a push up bra add?

This depends on the level of padding. A standard push up bra typically enhances the bust by half to one cup size, while a "Double Push Up" or "Add-a-Cup" style can increase the appearance of the bust by up to two full cup sizes.

Are push up bras only for small chests?

Not at all! While they are popular for smaller busts, many women with fuller cup sizes (DD-G) wear push up bras for the superior lift and "center-front" shaping they provide, which helps prevent a splayed look under clothing.

How do I know if my push up bra is too small?

If the padding is pushing your breast tissue out over the top of the cup (creating a "quad-boob" effect) or if the underwire is digging into the sides of your breast tissue, you likely need to go up a cup size. The center gore should always sit flat against your chest.

What is the best way to wash a push up bra?

To keep the padding from shifting or becoming lumpy, it is best to hand wash your bras. If using a machine, always place them in Wash Bags on a delicate cycle and never put them in the dryer, as heat can damage the foam or gel inserts.