Three women wearing blue and black lingerie against a gray background

The Power of Colour: What Your Lingerie Colour Says About You

Body & Mind

Your lingerie is more than fabric— —it’s about embracing your unique style and mood. Let each piece you wear reflect how you feel and the energy you want to bring to your day. Whether it’s the timeless appeal of black, the passion of red, or the serenity of blue, each colour has a story to tell, a statement to make. It’s time to explore what your lingerie drawer might be revealing about you.

At Bendon, we know that confidence comes from within, but the right bra or underwear can help bring it to the surface. Let’s delve into the colours of lingerie and what they communicate about style, personality, and power.

Black: The Unstoppable Classic

There’s no denying the power of black. It’s iconic, unwavering, and signals a woman whoknows exactly what she wants. Black lingerie tells the world that you don’t need flash to stand out—you’re in control, confident, and maybe even a little mysterious. Whether it’s a sleek push-up or a luxurious lace underwire, black is all about self-assurance and sophistication. If you reach for black lingerie, you’re saying, “I’ve got this.”

Shop Niara Range Shop My Fit Lace Underwire Bra
Model wears Niara Underwire Bra in BLACK. On body front view
Model wears My Fit Lace Underwire Bra in BLACK. On body front view

Red: The Colour of Boldness and Passion

Red lingerie doesn’t whisper—it shouts. It’s the colour of passion, risk-taking,and undeniable allure. Wearing red says you’re ready to make a statement, even if no one else sees it. Whether you’re donning a lace balconette or a deep plunge bra, red is for those moments when you need a little fire. It’s for the woman who knows her power and isn’t afraid to use it.

My Fit Lace Graduated Push up Plunge Bra Sofia Contour Bra
Model wears My Fit Lace Push Up Bra in JESTER RED. On body front view
Model wears Sofia Contour Bra in SALSA. On body front view

White: Clean, Crisp, and Confident

While often associated with purity, white lingerie is anything but plain. It’s the colour of a fresh start, a clean slate. If white is your go-to, it shows you’re someone who values simplicity with a side of elegance. A white lace bra is timeless—it’s classic, refreshing, and sends a message that you appreciate the finer things without overcomplicating them. White is for the woman who feels confident without needing to shout about it.

Sofia Underwire Bra Embrace Contour Bra
Sofia Underwire Bra in BRIGHT WHITE. Feature shot
Embrace Contour Bra in WHITE. Feature shot

Pink: Playful with an Edge of Femininity

If you’re reaching for pink, it’s about more than being sweet or girly—pink is complex. It’s soft but strong, romantic but confident. Pink lingerie speaks to those who embrace their femininity without sacrificing their power. A dusty rose or blush bralette can be flirtatious or bold, depending on how you wear it. It’s a shade that says, “I’m here, and I’m having fun.”

Shop Sculpt Contour Bra Shop Flawless Form Contour Bra
Sculpt Contour Bra in FAIRY TALE. Flat lay back view
Flawless Form Contour Bra in ICY PINK. Flat lay back view

Blue: The Calm in the Chaos

Blue brings a sense of serenity and stability, but it’s far from dull. It’s the colour of self-assurance, of calm confidence. Blue lingerie isn’t about drawing attention—it’s about being present, grounded, and self-aware. If you opt for a rich navy or soft sky-blue bra, you’re sending the message that you know who you are, and that’s enough. Blue is for the woman who values both style and inner peace.

Shop My Fit Lace Shop Classic Underwire Bra
My Fit Lace Midi in Medieval Blue. Feature shot
F75-129.MDVB.BF

Nude: The Understated Essential

Nude lingerie is all about versatility, but don’t mistake it for boring. If nude is your go-to, you’re a woman who values practicality with a touch of elegance. Nude bras seamlessly blend into your wardrobe, allowing you to feel put together without needing to stand out. It’s the ultimate staple for those who want to feel comfortable, confident, and always prepared. Nude is for the woman who believes that less is often more.

Shop Fayreform Faithful Shop Embrace Contour Bra
Model wears Faithful Underwire Bra in LATTE. On body front view
221-7635.LATE.BF

How to Choose Lingerie Based on Colour and Mood

Your lingerie doesn’t just serve a function—it can set the tone for your day. Feeling powerful? Black is your ally. Ready to step outside your comfort zone? Go for red. Whether you’re dressing for a big meeting or a quiet night in, choosing the right colour can subtly shift your energy and your mindset.

Bendon’s Colourful Lingerie Edit

At Bendon, we believe in empowering every woman to feel comfortable and confident. Our collection features the best of every colour to match your mood, personality, and style.

Here are a few of our top picks:

Embrace the Power of Colour

Choosing the right lingerie isn’t just about finding your size—it’s about embracing your identity. Let your lingerie be an extension of how you feel and what you want to project to the world. Bold, subtle, playful, or powerful, the colours you choose matter more than you think.

Whether you need to restock your everyday essentials or you’re looking for something special, explore Bendon’s collection and find your perfect fit in the colour that speaks to you. After all, your lingerie deserves to feel as good as you do.